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Free HVAC playbook · 11 pages

More HVAC replacement leads. And how to close the quotes you already gave.

A free 11-page playbook for the biggest tickets in HVAC. Find the replacements already in your files, bring in new shoppers with ads, and close more of the quotes you give.

Cover of the free HVAC playbook: How to get more HVAC replacement leads (and close the quotes you already gave)
Every word already written.

Get the free playbook

Instant download. No credit card, no account needed.

By downloading, you agree ReBoost may email you about getting more HVAC jobs. Opt out any time.

Your playbook is ready

Here you go, friend.

Start with the open quotes: list D on page 3, then the texts on page 8.

Download the PDF See how HVAC owners run their own ads with ReBoost Ads
  • Four lists to pull today: old systems, repeat repairs, tech notes and open quotes
  • The tech's talk on an old system, word for word, no pressure
  • Replacement and financing ads, written for Google and Facebook
  • Five texts over 30 days that close open quotes

Sound familiar?

The quote went out. Then nothing.

  • Your techs fix old systems all day.And rarely bring up what's coming.
  • You give quotes that go quiet.The homeowner said "let me think about it" and you never heard back.
  • You want more big tickets.Without turning your techs into pushy salespeople.

What's inside

From your files to the signed install.

  1. 01
    Mine your list for replacement leadsFour lists to pull today, and the texts.
    Page 3
  2. 02
    The tech's talk on an old systemWord for word, without pushing.
    Page 4
  3. 03
    Replacement and financing adsGoogle and Facebook, written.
    Page 5
  4. 04
    Bring back the ones who lookedRetargeting your own quote-holders and visitors.
    Page 6
  5. 05
    The good, better, best quoteThree options on one page.
    Page 7
  6. 06
    Five texts over 30 daysThe follow-up that closes open quotes.
    Page 8
  7. 07
    Four objections, answeredPrice, thinking, other quotes, just fix it.
    Page 9
  8. 08
    Your quote pipeline numbersFive numbers to watch every Monday.
    Page 10
The free HVAC playbook: How to get more HVAC replacement leads (and close the quotes you already gave)
  • 11 pages
  • Tech scripts
  • Follow-up texts
Get the free playbook

HVAC replacement leads

Why HVAC shops lose replacement jobs they should win

One system replacement can be worth more than a month of repair calls. Yet most shops leave replacements on the table, and it's rarely because of price.

10 yearsthe age ENERGY STAR suggests considering a new AC or heat pump
15 yearsthe age ENERGY STAR suggests considering a new furnace or boiler

Source: ENERGY STAR, "When is it time to replace?" (energystar.gov).

The best leads are already in your files

Older systems, customers on their third repair and quotes that never closed are sitting in your software right now. Those homeowners are closer to a new system than any stranger clicking an ad.

Nobody brings it up

A tech fixes a 16-year-old system and leaves without a word about what's likely next. The homeowner finds out when it quits in July, and calls whoever answers first.

One option is a yes-or-no question

A single price makes the homeowner decide whether to buy. Clear options, side by side, make them decide what to buy. That small change shifts the whole conversation.

Quotes die in the inbox

Big purchases take time. Homeowners who said "let me think about it" are still deciding weeks later. The company that follows up politely and often is usually the one they buy from.

The playbook gives you the lists to pull, the tech's words, ready ads, the three-option quote, five follow-up texts and answers to the four big objections.

Too busy to do all this by hand?

Don't want to do it yourself? ReBoost Ads does it for you.

Your techs and your follow-up close replacements. Ads and retargeting bring in the shoppers who never called you before, and they take real work to run. ReBoost Ads sets up your HVAC ads inside your own Google and Facebook ad accounts, so you can get back to the trucks.

  1. 1Pick the serviceyou want more jobs for
  2. 2Pick a ready-made adand its matching page
  3. 3Add your offerlike a free estimate
  4. 4Hit submitand you're done

Set up in about 5 minutes. No ads expert needed.

ReBoost Ads does this for youReplacement and financing ads come ready for Google and Facebook with a matching replacement page and an instant alert for every new lead. Retargeting is available on ReBoost Ads plans, so your ads stay in front of people who visited but didn't book, on Facebook and Instagram.

Start your 14-day free trial See how ReBoost Ads works

ReBoost Ads plans start at $297 a month. Flat price, never a percentage of your ad spend.

Questions

Questions before you download

How do HVAC companies get replacement leads?

Start with your own files: older systems, customers with repeat repairs, tech notes that say replace, and open quotes. Then add Google Search ads for homeowners already shopping and Facebook ads for older-system owners. The playbook has the lists, the texts and the ads written.

How do I sell more HVAC system replacements?

Most replacements start as service calls on older systems. Have techs explain what they see, present three clear options, and follow up on every open quote for 30 days. The playbook has the words for each step.

Should HVAC techs sell replacements?

Techs don't need to sell. They should report what they find, put the system's age in context and offer an easy next step. A comfort advisor or the owner handles the options visit.

How do I follow up on an HVAC quote?

Short, helpful touches over about 30 days: the options again the same evening, an answer to a common question, a real scheduling reason, and a polite "should I stop?" message. All five texts are written in the guide.

What is good-better-best pricing in HVAC?

Presenting three system options side by side, from a solid basic choice to the most comfortable one, so the homeowner chooses between options instead of deciding yes or no on one price.

Can ReBoost Ads run replacement ads and retargeting?

Yes. Replacement and financing ads come ready for Google and Facebook with a matching page and an instant alert for every new lead, and retargeting on Facebook and Instagram is available on ReBoost Ads plans. Plans start at $297 a month, a flat price that's never a percentage of your ad spend, with a 14-day free trial.

Is the playbook free? Do I need an account?

Yes, it's free and you don't need an account. Enter your name and email and the download appears right away. ReBoost may follow up by email about getting more HVAC jobs, and you can opt out any time.

Free download

The next big ticket is already in your files.

Four lists, the tech's talk, ready ads, three-option quotes and five follow-up texts. Free.

Get the free playbook

Instant download. No credit card, no account needed.

By downloading, you agree ReBoost may email you about getting more HVAC jobs. Opt out any time.

Your playbook is ready

Here you go, friend.

Start with the open quotes: list D on page 3, then the texts on page 8.

Download the PDF See how HVAC owners run their own ads with ReBoost Ads

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